3/19/2023 0 Comments The speek suite line hotel![]() Types of information cached often includes HTML pages, images, rates and inventory. CĬache – A method to temporarily store information. A performance management tool for managers.īTL – Below The Line (generally refers to niche marketing campaigns focused on return on investment)īusiness Guest/Traveller – Those travelling for business. For example, a boutique hotel may have different, themed rooms etc.īSC – Balanced Scorecard. This could include benchmarking by product/service, room rate, quality etc.īHA – British Hospitality Association ( )īoutique Hotels – Generally refers to smaller, luxury hotels that differentiate themselves by their service and product offering. Also known as IDS (Internet Distribution System)Īdvance Rates – Generally discounted rates to encourage guests to book in advance.ĪGOP – Adjusted Gross Operating Profit (equal to the gross operating profit minus the hotel management base fee and any additional expenses)Īllocation – usually refers to an ‘allocation of rooms’ (e.g a conference may have an allocation of rooms at an agreed rate)Īlternative Availability – Displaying other available properties when the requested property is unavailable for sale.Īmadeus – A common GDS (Global Distribution System)ĪTL – Above The Line (generally refers to mass marketing campaigns to drive awareness)ĪRR – Average Room Rate (Total room revenues divided by the number of rooms occupied, excluding any rooms offered complimentary) Bī&B – Rates that include Bed and Breakfast.īack of House – Area of the hotel that is generally off limits to guests (e.g kitchens, offices, storage etc.)īAR – Best Available Rates (typically rates that are the ‘best available’ at the time of booking, often these are short lead bookings)īase Fee – Agreed upon hotel management fee earned by the hotel operator.īenchmarking – comparing your hotel against competitors. The Internet and other non-GDS electronic channels of hotel distribution. Host, CMP, Associate Professor, Roosevelt UniversityĪ | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | ZĪBPCO – Association of British Professional Conference Organisers ( )ĪBTA – Association of British Travel Agents ( )ĪDR (or ARR) – Average Daily Rate, or Average Room Rate (calculated by dividing revenue generated from income from hotel rooms sold by the total number of rooms sold)ĪDS – Alternative Distribution System. ![]()
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